SENIOR ONLINE MARKETER
Always looking for new things to try. New tools/features/channels? The more the merrier. I like chaos. It’s where I excel.
WHAT I LOVE DOING – AT 10 PM FRIDAYNIGHT
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GROWTH
Defining experiments, finding growth opportunities. And in the end, find traction.
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CRO/UX
Understanding conventions. Not following “the-call-to-action has to be orange”-crowd. Data is key.
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IDEATION
Creating ideas by combining Tech SEO, PPC, Social and UX. Understanding the eco-system.
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DATA
Big data stinks. It means ‘unused-unstructured-don’t-know-what-we-measure’-data. On it.
BULLSHIT FILTER
Confirmed.
THINGS THAT COME WITH AFOREMENTIONED STUFF
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STRONG OPINION
“The aim for an argument or discussion should not be victory, but progress” — Joseph Joubert
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SHARE
Sharing knowledge is key. Keeping it for yourself is selfish. The ROI of sharing knowledge is skyrocket.
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OPTIMIZING PEOPLE
Many companies ignore human capital optimization. Love coaching juniors / mediors.
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DEDICATION
For 99,9% of the clients I’ve worked for, I automatically create a bond. Will do the utmost for their goals.
10 YEARS+ EXPERIENCE
Within an agency & start-ups. Always multiple companies to keep a steep learning curve.
In a nutshell
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INTERIM
(Interim) projects focusing on growth, data, ux & innovation.
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START-UP
Learned to adapt, try, fail, test & re-test. Still working for MyAlbum.com.
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AGENCY
Within an agency you get to know distinct branches. What works when for whom. Knowledge booster.
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EDUCATION
Been there, done that. Master of Science? Confirmed. And yet I love the pragmatic approach.
Get in touch.
Let’s connect. Let’s share knowledge. Let’s share more knowledge.
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Scoville, Chaos, Beans, Wisteria Sinensis Prolific, KOA, Razer, Family & Friends, Allium Gladiator, Sarcasm, Marijke, MyAlbum, California Maki, Open minds, Portugal, Seattle, Kopke, Iteration, Tympanus, Road Bear, Nielsen, Kaushik, Frank, Ideas, Adapt, Feedback, Fitts’s law, Monkeys.
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Bullshit, Above the Line, Mobile First, Social Enagement Embracement Enhancement, Individual, Gluten, Extravagant, Overpromise, Twitter, Mediocrity, Citröen DS3, Cheese Croissant, Equisetum Arvense & Dunning-Kruger Effect.